Jane Iredale PureLash - Mascara Original

We have taken out all known sensitizers from our mascara and they have all been sensitivity-tested, so even people who could not previously wear mascara should try this. Not only colors and thickens lashes, but also conditions them.

- Hypoallergenic formula contains no lacquer, shellac or petroleum products

- It won't smear, flake or smudge

- Water-resistant

- Seaweed liposomes and panthenol keep it moist and help to condition lashes

- Algae extracts condition and protect lashes to reduce splitting and breaking

- Highest quality brush for even application and separation of lashes

Colour Guide

	Agate Brown	Black Onyx

Application Advice

Be sure to rock the mascara wand at the base of your lashes first. This is where you want the most product, then brush out to the tips.

• If you are going to layer mascara, don’t wait for each application to dry. This is what makes lashes stick together.
• Don’t pump brushes. This will force air into the tube and help to dry out the product. Simply twist the brush in the tube to pick up more product.
• Too much mascara can be aging.
• Brown often looks softer around the eyes than black.